Breakthrough clothing technology seamlessly tracks heart rate to smart phones
LOS ANGELES, CA (January, 2015) – The evolutionary C3fit® IN-pulse wearable collection adds an entirely new dimension to training, every day workouts and general health regimens.
Launched this month in its native Japan by parent Goldwin, Inc., the C3fit® IN-pulse takes Wearables to a new level through an innovative concept that merges clothing with technology. By wearing the shirt, it allows for a seamless, highly-effective way to accurately monitor and measure heart rate.
Although wearable devices exist in the form of watches and heart belts, there has been little innovation in wearable clothing until now. With watches, it is often difficult to acquire a stable result since the device is not close to the heart. And belts can become loose or tight during activity, also making it harder to gauge.
What’s unique about C3fit® IN-pulse:
You actually “wear” the monitor. There are no additional belts or watches or wires. The wearable sensor securely attaches to your C3fit® IN-pulse shirt.
- Collaboration between Goldwin and three major firms – Toray Industries, Nippon Telephone & Telegraph Corporation (NTT), and NTT DOCOMO – proves C3fit® is the most advanced technical brand in Japan.
- Once set up, C3fit® IN-pulse records your health and training data on your smart phone.
C3fit® IN-pulse Shirts are stitched with hitoe™, a nanofiber with conducting polymer material developed and marketed jointly by Toray Industries and NTT. Since the hitoe fabric itself picks up bio-information of the body, it doesn’t bother the user’s movement and stays comfortable long after an intense workout.
Click here to: view C3fit® IN-pulse in action!
The timing of C3fit® IN-pulse is right in line with how the market views the next logical step in the evolution of Wearables.
As reflected in a recent post on Media Life: “In addition to smart watches, fitness trackers synced to mobile phones and smart glasses will become more commonplace. People will stop viewing these devices as overpriced extras and start seeing them as necessities in our always-on world.”
And from Techcrunch, which suggested that consumers were ready for such innovation: “The mass market will certainly care when technology enables it to track its own healthcare in accurate, granular detail — say, at a molecular level — and, crucially, when devices and services use that intel intelligently, to signpost how the user’s lifestyle can be tweaked for positive, quantifiable health results.”
ABOUT C3FIT®
C3fit® is a superior athletic compression brand offering graduated compression wear. It is the ONLY brand to achieve Class 1 Medical Device status in Japan. C3fit® products help to increase blood flow while suppressing muscle vibration for enhanced exercise efficiency. Many studies show that wearing compression gear can increase blood circulation and reduce fatigue. The 3 C’s in C3fit® are derived from its characteristics of Compression, Conditioning, and Comfort.
ABOUT GOLDWIN, Inc.
Founded in 1951, Goldwin® originated as a family business, producing hiking socks and assorted accessories. Sensing a growing consumer interest in sports, Goldwin switched to the manufacturing of sports apparel three years later. Today, Goldwin is one of the industry’s leading producers of high-end sports apparel for a multitude of sports, including skiing, outdoor running, and cycling. Goldwin is renowned for its technological advances in fabric and silhouette designs. A publicly-traded company (Tokyo Stock Exchange), Goldwin, Inc. posted consolidated earnings of 54.8 billion yen (about $553 million) for its fiscal year endingMarch 31.
