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SAN CARLOS, Calif. – April 10, 2008 – Syncros today announced it will showcase new products from its All Mountain (AM), Freeride (FR) and Freakin’ Light (FL) component lines while exhibiting at the Sea Otter Classic, April 17-20, in Monterey, Calif. Festival attendees will get a chance to see and touch the new Syncros AM 29er wheelset, one-bolt alloy seatpost, AM & FL saddle models and latest grunge graphic designs for the FL, AM and FR product lines in booth #738.“We look forward to showing the latest designs from our Syncros products and getting feedback from our core consumers at Sea Otter,” said Steve Parke, general manager and vice president of marketing for Syncros. “For the particular rider who demands maximum durability and strength from the wheelset or the ‘just right’ amount of comfort in the saddle, we invite attendees to come take a look at these latest Syncros releases.”
Additions to the Syncros lines include:
AM 29er Wheelset
- Syncros DS 28 sleeved and eyeleted rims for maximized rim strength
- Syncros Bead Lock System allows riders to run lower pressure for a tubeless-like ride
- Syncros FL hubs provide front end stiffness for steering control and unparalleled durability
- Tough nylon/carbon fiber pedal body for high impact strength and durability
- Larger pedal platform provides extra foot support
- Shimano™or Crankbrothers™cleat compatible
AM One-Bolt Alloy Seatpost
- Patented one-bolt clamp system with reinforcing ribs
- Side bolt access for easy saddle positioning
- 2014 alloy provides higher strength-to-weight ratio than 6000 series
AM & FL Saddle Models
- Composite saddle base with 35 percent carbon gives strength and forgiveness
- Chrome-moly and titanium rails for strength and proper elasticity for bumpy sections
In addition to the products listed above, Syncros will also have samples of the 2009 “grunge style” graphics for each of the Freeride (FR), All Mountain (AM) and Freakin’ Light (FL) product lines. In keeping with the Syncros legacy of purpose-built, strong, lightweight bike components, the red, black, white and gray tattoo-style artwork differentiates each line with its own bold mark.
For more information about the Syncros products on display at the Sea Otter Classic, please contact Chip Smith at 801.523.3730 or email@example.com.
Syncros is also a title sponsor for Radical Films’ Kranked 7: “The Cackle Factor” slated to debut at the Sea Otter Classic on Friday, April 19, in the Grand Ballroom of the Monterey Hyatt Regency. The movie features breathtaking scenery and riding from Syncros sponsored athletes Mike Kinrade, Steve Romaniuk and members of the nsmb.com freeride team. For more information, please visit www.radical-films.com.
Acquired by Ritchey Design in 2003, Syncros is a Canada-based manufacture of freestyle and downhill mountain biking components. Syncros, though managed as a separate brand with its own research and development department, benefits from Ritchey’s more than 30 years of engineer and design experience and carries its commitment to providing high-quality bicycle components. For more information about Syncros and its products, please visit www.syncros.com.
About Ritchey Design, Inc.
Northern California-based Ritchey Design was founded by road racer, mountain bike pioneer and product innovator Tom Ritchey in 1974. The company is well-known for its technical merits through attention to detail during the product design phase, resulting in high-quality, reasonably priced road and mountain bike components. Under its Fit Logic philosophy, Ritchey Design offers a wide range of “cockpit” components (handlebars, stems and seatposts) that help riders custom fit their bikes for a more efficient and comfortable. Ritchey Design also offers a complete line of innovative products ranging from headsets to tires for professional racers and the serious weekend rider, as well as its line of “Break-Away” travel bicycles for traveling cyclists. For more information about Ritchey Design, please visit www.ritcheylogic.com.