We’ve been following ColdPruf since we first saw them at Outdoor Retailer Winter Market last January. Produced in the United States with recycled materials and respect for the environment, their products are also priced very competitively, all of which should appeal to our readership. With local daytime temperatures dipping below the zero mark lately (should I mention how much I miss living near the beach?), we’re fortunate and grateful that ColdPruf recently sent some of their Eco-Terra base layers for evaluation. While the review is still a week or two away, we’re happy to share this press release, which demonstrates ColdPruf’s continued awareness and commitment to environmental concerns.
– Brian
YADKINVILLE, N.C. (January 8, 2013) – After debuting new eco-friendly products in 2012, North Carolina-based base layer manufacturer ColdPruf is now showing increased support for greener practices with the adoption of REPREVE® recycled fiber by Unifi.
REPREVE is made from recycled materials, including post-consumer plastic bottles, and is an essential ingredient that makes fabrics sustainable. By integrating REPREVE fibers into the ColdPruf Eco product line, REPREVE helps reduce energy consumption and conserve natural resources. The quality and comfort of the base layer product will remain the same.
ColdPruf, backed by 99-year-old parent company Indera Mills, will incorporate REPREVE into Eco-Terra and Pro-Tek base layers which are available in varying men’s and women’s styles.
“Indera Mills believes strongly in sustainability initiatives and has for years made this a priority,” John Willingham, president of Indera Mills, said. “Using REPREVE fiber is an important step in this direction.”
The integration of REPREVE is another progression in the continuing legacy of ColdPruf and Indera Mills’ commitment to the environment, which is also supported by focus on energy-efficient warehouses and production procedures, attentive recycling and efficient manufacturing processes.
About ColdPruf®
ColdPruf gets you ready. Our base layer products prepare you for any forecast, any activity. Manufactured by North Carolina-based parent company, Indera Mills, ColdPruf base layer products promise the quality and dependability you’d expect from a century-old company. All without compromising the look, feel and technical demands of today’s active consumer.
REPREVE is a registered trademark of Unifi, Inc.