LOOK Honors Greg LeMond at Interbike In Celebration of the 25th Anniversary of his Tour de France Win

San Jose, CA – September 8, 2011 -LOOK, the innovation leader in clipless pedals and carbon technology, is pleased to announce a special event at Interbike  in honor of Greg LeMond to celebrate his 1986 Tour de France victory on the world‘s first carbon frame ever used in the Tour de France, the LOOK KG 86. The event will take place Thursday, September 15, 2011 at 4:00 pm at the LOOK booth (22109).

LOOK is releasing the 695 25th Anniversary Unique Collection in celebration of LeMond‘s victory. During the event, LOOK will make a special presentation of the 695 to LeMond where he will reflect on his 1986 victory on the LOOK KG 86 and will be available to the press for a brief Q & A session.

This 25th Anniversary Collection will be limited to 695 complete bikes and frames, available worldwide in November. The 25th Anniversary 695 features a carbon frame with 3K matte finish and combines LOOK‘s signature refined lines and state of the art technology.  Each 25th Anniversary 695 is numbered and comes with an Excellence Mondrian Kit.

LOOK will follow up the 25th Anniversary Collection with the release of a special edition 1986 La Vie Claire/695 Evolution frame slated for Spring 2012. LOOK has pledged a percentage of profits from this special edition 695 to 1in6. LeMond is a founding board member and advocate of the 1in6 organization.

About LOOK

Based in Nevers, France, LOOK Cycle International is a worldwide leader in carbon fiber frame and pedal technology that is sought after by the world‘s most demanding and discerning cyclists.  Leveraging its rich history in ski bindings, LOOK designed the world‘s first clipless pedal in 1984. A year later, Bernard Hinault rode LOOK pedals to win the Tour de France.

LOOK was also the first company to mass-produce carbon fiber road frames. Choosing carbon fiber as their material of choice, LOOK has developed and evolved their own manufacturing techniques, and now holds multiple patents protecting their proprietary technical innovations. Today, LOOK innovation extends beyond carbon fiber road frames and pedals to triathlon frames, track/time trial frames, mountain bike pedals, mountain bike frames, accessories and apparel.

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