Review – Headsweats COOLMAX® Super Duty Shorty

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Recently, I was asked to review the Headsweats COOLMAX® Super Duty Shorty.  This beanie is designed to keep sweat out of your face while still being highly breathable.  The only problem was that I received the product just before one of our coldest weeks of what has been a relatively mild winter.  However, I was … Read more

Gramicci Hires West Coast Regional Sales Manager

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AGOURA HILLS, Calif. – February, 2012 – Gramicci, the 30 year old iconic climbing and outdoor apparel Company has hired Moss Bemis to be its Western Region Account Manager as part of a company wide sales and service expansion initiative. Bemis will be managing the business in California, Arizona, New Mexico and Nevada. “I have … Read more

Science Vs. Psychology – Which Can You Trust?

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In the quest for better fitness and performance, many athletes mix conventional wisdom with new ideas and technology, hoping to find the right balance that gives them a competitive edge. That’s why we do warm-up and cool-down stretches before running, and try things like drinking beet juice before a bicycle race. Of course, one problem … Read more

A Very Wooly Week – Darn Tough

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Wool socks are worth their weight in gold on long hikes and cold days. But wool socks with a lifetime guarantee? Worth their weight in platinum. To someone that buys cotton socks in bulk at big box stores,  expecting to have to replace them every few months, it may sound incredulous, but Darn Tough (www.darntough.com) … Read more

A Very Wooly Week – Icebreaker

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Although Icebreaker (www.icebreaker.com) makes excellent tops in all sorts of configurations, we’re going cover some of their pants, as well as shorts and even underwear, for men and women. For those not familiar, Icebreaker is one of a growing number of companies that seeks to find a balance between profits and sustainability. That entails ensuring … Read more