RF + EC Announce Cinch Voice Command

RFE is pleased to announce the latest in elite, proprietary cycling technologies. Cinch Voice Command. Gone are the days of squinting your eyes to see the tiny screen of your pesky bike computer. When you want to know how many watts you‘re crushing, or when you should be refueling, just ask Cinch. Talking to Cinch … Read more

Ombraz – Smarter Sunglasses, now on Indiegogo

Ombraz sunglasses fall into the “why didn’t I think of that?” category of cool gear. These cleverly made sunglasses solve many issues faced (see what I did there?) by traditional designs. And they’re carbon negative! Design The first thing the Ombraz designers did was ditch the arms on the side, and the hinges. They replaced them … Read more

Red Truck Marketplace Launch

RED TRUCK LAUNCHES NEW INNOVATIVE SPORTS MARKETPLACE CONNECTING ATHLETES, FANS, CAUSES & BUYERS OF LIGHTLY USED BICYCLES AND GEAR THAT COME WITH GREAT INSPIRATIONAL STORIES PORTLAND, OR ‘” (March 21, 2018) ‘” Red Truck has announced the launch of its new innovative sports marketplace at www.redtruck.com designed to connect athletes, fans, brands, and causes through the exchange … Read more

Boycott Vista? Really?

I’ve read that there is a call to boycott Giro, Bell, Camelbak, CoPilot, and other brands owned by Vista Outdoor. It’s that sort of knee-jerk (with the emphasis on “jerk”) reaction that gets me up on my soapbox today. While I too am saddened by the lives lost recently in Florida, I am not so naive … Read more

CGear Sand-Free Ventolation and Sandlite

CGear is showing up at Outdoor Retailer with some cool new shoes and blankets.  Check out the Ventolation shoes and Sandlite blanket.  These should keep the sand under control at your next beach visit.  Press releases are below. These Shoes Eat Sand for Breakfast, Lunch and Dinner CGear Sand-Free debuts VENTOLATION shoe line at 2018 … Read more