Zeal Optics‘ Best of the Wild West Windsor

Zeal Optics is known for being at the forefront of technological advancements in eyewear. Their Windsor sunglasses are no exception. This Boulder, Colorado-based company has creatively named these shades based on the old-time thoroughfare town of Windsor. The small town was a resting place for settlers on their long journey to the West. Windsor provided … Read more

Just add water for a higher Mountain Standard

With the collaboration between Mountain Standard and Backpacker’s Pantry a new line of “just add water” meals was born. The marriage of the brands has been solidified in Boulder, Colorado with domestic locally-sourced organic ingredients that feel good to eat physically and ethically. Easy meals are often hard to come by for an avid outdoor woman that is … Read more

Portal to the Future Of Ski Goggles

Zeal Optics is continually on the edge of lens technological advances. This time, they really shredded the slope with their Portal Automatic + Lens ski goggle. From top to bottom, back to front, I’d say these goggles are certainly worth a try. Being a fairly new downhill skier and a bit of a gear junkie, I‘ve … Read more

FreeCountry -Function, Fashion, and Value Freedom

After 30years of business, FreeCountry had not exactly a well-known brand. They have typically been found at retailers such as BassPro, Costco, & Kohl‘s. However, through surveys, FreeCountry established that their customer base appreciated the products but did not always know it was FreeCountry they were wearing. The company realized it was time for a … Read more

Feel Stunning in a Spider’s Web Poncho

Krimson Klover‘s spring collection is here! Among the newest items is a must-add to your wardrobe, the Spider‘s Web Angled Poncho. For the ladies not familiar with Krimson Klover, here‘s a quick summary to give you an idea why I‘m so stoked about this brand. This Boulder, Colorado based company was founded by women, for … Read more