Outdoor Retailer Summer Market Recap

I haven’t been very good at these recaps, as I always forget something, or I mention a company that we never seem to be able to connect with. But that won’t stop me from giving it another shot. So here goes. Johnson Outdoors, parent company of Eureka!, purchased JetBoil a while back. What does that … Read more

Wildwood Adventures

Skyler and Maria Lanning have a lust for life and are true outdoor ambassadors. Not satisfied by the corporate world, they sold just about everything, bought an RV, and went on a U.S. tour. At the end of this trip, they settled in Portland. Though they found careers there in the outdoor industry, they still felt unfulfilled. … Read more

Jason Moeschler: 2015 All Mountain World Champion

  2015 Downieville Classic Recap The stars were definitely aligned for Jason Moeschler this weekend when the 35-year-old Team WTB/Cannondale rider reclaimed the All Mountain World Championship title from five-time winner Carl Decker after winning the DH with a smoking fast time of 45.22.5! The last time Moeschler claimed the title was in ’07 but the … Read more

New Casio Pro Trek PRG300

CASIO TACKLES THE GREAT OUTDOORS WITH NEW PRO TREK TIMEPIECE PRO TREK PRG300 Features New Color Design Options, Smaller Face and Cutting-Edge Technology   DOVER, NJ, July, 2015 –Casio America, Inc. is excited to announce the latest addition to its widely popular outdoor activity PRO TREK line -the PRG300. This rugged timepiece is smaller in … Read more

Polar Bottle in the News

Polar Bottle announces it is the Official Water Bottle of the 2015 UCI Road World Championships Official 2015 UCI World Road ChampionshipsPolar Bottle Polar Bottle, recently announced it is the Official Water Bottle of the 2015 UCI Road World Championships in Richmond, Virginia. The company has developed an eye-catching custom insulated water bottle featuring the 2015 … Read more

Cenote from Polar Bottle now available!

Polar Bottle launches Cenote – first hydration system with 4 recyclable reservoirs Start your adventure with a fresh Cenote reservoir.  Responding to pleas from customers for a reservoir that did not require cleaning, the hydration innovators at Polar Bottle developed Cenote.  Cenote is the first hydration system with recyclable reservoirs and the only one with … Read more