FreeCountry -Function, Fashion, and Value Freedom

After 30years of business, FreeCountry had not exactly a well-known brand. They have typically been found at retailers such as BassPro, Costco, & Kohl‘s. However, through surveys, FreeCountry established that their customer base appreciated the products but did not always know it was FreeCountry they were wearing. The company realized it was time for a … Read more

Bollé© Tsar ski and snowboarding goggles

The Bollé© Tsar goggles arrived just in time to replace my old goggles that had a lens crack right down the center. This was my first pair of Bollé©‘s. My wife has a pair of Bollé© goggles and has loved them, but I was unsure how I would like them. To test them out, I headed to Deer Valley in Park City, UT to go skiing with a friend. … Read more

Helly Hansen Lifa Merino Max Half Zip

The Helly Hansen Lifa Merino Max ½ Zip arrived on my doorstep last December.  I‘ve worn this base layer through the winter in varying conditions both to work and play.  Helly Hansen is one of those brands that I‘ve always known about but hadn’t actually worn.  I have all sorts of base layers from really … Read more

Bollé© Virtuose Goggles

I recently had the opportunity to try out these Bollé© Virtuose goggles. I‘ve skied for most of my life, and unfortunately, until I got older I couldn‘t afford a nice pair of goggles. So I made do with what I could whenever I skied. Usually, this was cheap goggles that always seemed to fog up … Read more