Industry Outsider

I like to read other blogs when I have the spare time. Yes, that’s almost never. But Copenhagenize has such a cool name, I gotta peek once in a while. And when I read this article, about Marty Markowitz, Brooklyn Borough President, it immediately reminded me of Eric Ulrich. Read the article, and don’t skip … Read more

I’m really stoked to see my friend Dave growing his business. Bikeage originally offered some shirts, hats and stickers aimed at fixed gear and single speed enthusiasts. A humble start, but popular with his target demographic. Then he got a rather respectable order from a major online retailer, and worked with Leader bikes as well. … Read more

I can’t even look at this without being reminded of The Simpson’s episode where Bart heads out on his bike before dawn. He flicks the dynamo over, and the friction is so bad he can hardly pedal, causing the light to pulsate, rather than maintain a continuous beam. My guess is that this Nokia unit … Read more

Mrs. Outsider has had Type 1 diabetes since she was eight. We’re grateful to see this kind of support for the American Diabetes Association. DENVER – February 2, 2011 – Primal Wear, a leading designer and manufacturer of branded and custom technical cycling apparel, today announced it will expand its support of the American Diabetes … Read more

I recently met with a rep from 3M to see what’s new and exciting for outdoor enthusiasts. During this meeting, we discussed their No White at Night campaign, and how that meshes with their 360° Enhanced Visibility program. Watch this video, and then I’ll explain how 3M is working with garment and shoe manufacturers to … Read more